Designs
Designs are wonderful things but complicated in legal terms. The law separates designs into those which have aesthetic value, a new and novel ‘look’ and can registered – a “registered design”; and those which lack ‘eye appeal’ but which still have elements of design – an “unregistered design right”.
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Both registered design and UDR are capable of protection in both the UK and the EU and different protection periods apply in each.
The scope of protection differs for each too – a registered design is a ‘monopoly right’ (similar to patents and trade marks) which prevent an infringer from producing, selling, manufacturing, importing etc products made to the design which does ‘not create a different overall impression on an informed user’. A UDR in contrast, is only infringed if someone copies the design and produces an article to the design which is substantially the same as that which is protected.
How we can help with your registered design/unregistered design
Our Intellectual Property team can help you whether you have a registered design or need to register a design. Below are some of the ways in which we can help you:
- Design audit – understanding your design rights.
- Design strategy – deciding on the best way (in terms of budget and territory) to register your designs.
- Enforcing your design rights.
- Entering into exploitation agreements.
In-House Counsel
Our team of experienced lawyers is well-equipped to support you in various ways. Whether you require advice on a specific issue, additional resources due to capacity constraints, or a second opinion, we are here to help. Explore our legal counsel page for more information and details on our schedule of seminars, specifically designed for in-house counsel.
How we work with you
Whilst based in the South of England, Paris Smith acts for businesses and families throughout the UK. Technology has enabled us to provide a high level of service to our clients whether they are local to our offices or not. Our advice can be given in many ways:
- Over the telephone
- Via video conferencing
- In face to face meetings
We will talk through how you would like to be contacted and the best ways for us to meet in our early conversations with you.
Get in touch to speak with an expert.
Introducing your key contact
Celia Lloyd Davidson
Partner – Head of Intellectual Property and Art
Celia Lloyd Davidson
Partner – Head of Intellectual Property and Art
Intellectual Property Services
Design related frequently asked questions
Why should I register?
Registering your design, if it fulfils the criteria of registrability, makes it much easier to take action against anyone who deals with products (registered design) or makes an article to the design (unregistered design right) without permission. A registered design is your property, so you can sell it, let others have a license to use it and derive income from it, or use it as collateral to raise money. Even if you have an unregistered design, this is still a valuable asset which you can licence.
What should I register?
You can only register designs which have eye appeal and which are capable of registration. We can help you with this. You should register the design itself.
Where should I register?
Registered Designs are territorial, so it is important that you obtain protection in the key territories in which you trade.
How do I get a Registered Design?
You can apply through the intellectual Property Office here in the UK. If you wish to apply internationally, it is probably better to speak to an expert.
How we’ve helped our clients
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